Don’t compete with Walmart (lowest cost). Don’t compete with Amazon (most convenient). Focus on high quality…it’s the last thing technology hasn’t solved. Offer an experience, provide a story, enlist customers to identify themselves through your offerings (product or service). This insight provides an huge advantage when developing skills or making a product. If convenience is key,…
We are exposed to 100s of ads a day and marketers are always toiling to grab our attention. I have always thought of myself as a disciplined consumer, but I knew I had weakness to the barrage of marketing. To identify where, I decided to run through a list of products I purchased above $100…
Write out on a 3×5 notecard or pocket notepad. What will I do differently than yesterday to improve? What can I do today to encourage others? How can I improve my personal efficiency? What new person did you meet or learn about yesterday? What favor can I do for someone?
American’s spent 5 hours a week shopping (reported by US Labor Department in 2012), that’s 2.3 years over the course of an average American’s life. In efforts to streamline this common activity, here is a list of most useful purchases under $100 to set it and forget it. Don’t spend another minute shopping for any…